These Brown Beauties of Travel Are Shaking Up the Tourist Industry
Their ventures are living proof that people of color do have wanderlust, too
For years, there’s been a stereotype in mainstream media that Black and Brown Americans specifically, just don’t travel. Or if they do, it’s to places like Vegas, Miami, or the Caribbean. But recently it seems like the tide is changing. A 2018 study by the Mandala Research Firm reports that the economic value of African American travelers in the United States has risen to 63 billion from 48 billion in 2010.
Despite these numbers, marketing in the travel arena is still #sowhite, with many promotional materials geared towards seemingly affluent, upper-class White people. Luckily though, people of color are creating their own space and communities in the burgeoning Black and Brown travel movement.
“My mother hitchhiked through Europe in the ’60s,” so (travel) has always been a part of my life, says Roni Faida. With 20 years of experience traveling the world, including time spent living in France and Spain, and not to mention a day job as a ramp agent for a major airline, Roni the Travel Guru is committed to helping people travel smarter, not harder. (My website) is a resource for anyone looking to travel well.”
“As a Black American…
