Miss Jessie’s Founder Says Beauty Will Never Be the Same

The beauty industry is changing during the pandemic but Branch thinks that’s a good thing

Jolie A. Doggett
ZORA
Published in
6 min readMay 26, 2020

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A photo of Miko Branch.
Miko Branch. Photos courtesy of Miss Jessie’s, LLC.

Sisters Miko and Titi Branch did not set out to revolutionize the hair care industry when they invented Miss Jessie’s natural hair products nearly 20 years ago. They were simply trying to keep the lights on.

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Jolie A. Doggett
ZORA
Writer for

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